As part of our efforts to curb the spread of electronic violence against women—in particular the spread of sex scandal videos—DM9JaymeSyfu, an award winning ad agency, created a material we call “Manila Scandal Part 2″
The video was shot, edited, uploaded, and labeled it exactly like a sequel to a sex scandal video.
So those who like to watch sex scandal videos will definitely click on it.
But what they don’t know, is that it’s a different kind of sequel.
What our video actually shows is the story of a woman after her sex scandal video spread. How she was shamed, expelled, disowned, and contemplated suicide.
The message is that it’s what happens after, that is the real scandal.
We need your help in making sure as many people see this video as possible.
Please forward the following link to as many people as possible via email.
Then, if you have Facebook or Twitter, please share it, and repost it.
Just please make sure you post, in your status or tweet, as if it’s an actual scandal you’re reposting. So your intro will show shock, intrigue, etc.
INSTRUCTIONS
For example, you can post:
” Good day, concerned lang ako sa kumakalat na scandal video na ito. Baka relative mo? Please watch and share if you are also concerned. http://www.dailymotion.com/video/k3OAC91sTmPRkX38WnJ #manilascandal2
We may also add a hashtag when posted to twitter #manilascandal2
This is very, very, very important, because our target—people who like to watch and spread scandal videos—need to think it’s a scandal sequel. If they know it’s an advocacy message, they might not even bother to watch it.
If we get enough of our target to watch this, and see the real implications of their actions, it can definitely lessen their spreading of sex scandal videos.
Thanks so much!
From the National Secretariat
Gabriela Philippine
We may also add a hashtag when posted to twitter #manilascandal2
This is very, very, very important, because our target—people who like to watch and spread scandal videos—need to think it’s a scandal sequel. If they know it’s an advocacy message, they might not even bother to watch it.
If we get enough of our target to watch this, and see the real implications of their actions, it can definitely lessen their spreading of sex scandal videos.
Thanks so much!
From the National Secretariat
Gabriela Philippines
